Your Beauty Salon's Campaign Marketing - just got easy!
Marketing PRO for Beauty Salons,
Spas and Skin Clinics is here and
It's a game-changer!
WHAT EXACTLY IS MARKETING PRO?
Marketing Pro is a 12-month program to help Beauty Salon & Spa Owners take control of their annual campaign marketing, including planning, the creation of the graphics and execution.
The Marketing PRO Program Incorporates everything you need to market your treatments & retail products like a pro:
GET A CLEAR PLAN, GET ORGANISED IN ADVANCE &
GET MARKETING- EFFORTLESSLY!
You can set up your Campaign Marketing using Marketing PRO in your own time. Salon Marketing Solutions Done-For-You Campaign Sets make it easy and cover all aspects of establishing a Campaign Marketing plan that converts into bookings.
The Salon Marketing Solutions team have taken care of all essential aspects for you to create and implement each marketing campaign into your business, including:
CHOOSE from over 150 campaigns
In-salon and online-focused marketing campaigns.
CAMPAIGN MARKETING OBJECTIVES
To generate growth in three key areas: average client spend, frequency of visits, and attracting new clients.
STRATEGY TO MAKE PROFIT
Marketing Strategies to convert beauty clients to high-profit services and retail. Launch new treatments, increase advanced skin treatments, body treatments & more.
ARTWORK & DESIGN
Stunning artwork and design created by professional graphic designers in Canva as editable templates so you can change the artwork as you need.
OFFER CREATION
Value-added, profitable offers to help you encourage consumer behaviour for business growth and nurture clients to advanced treatments and personalised programs.
COMPELLING COPY
We’ve written the headlines and all the copy for you including the copy for SMS/Text Messages & email subject lines and your organic social media posts.
All you need to do is update the designs in Canva to reflect your business’ brand colours,
fonts, pricing and contact details. IT’S THAT SIMPLE!
Get Organised & Feel a Weight Lifted Off Your Shoulders
WHAT’S INCLUDED IN EACH MARKETING CAMPAIGN SET?
As a Marketing PRO member, you will access over 150 and select 10 marketing sets each year.
8 major campaigns that run for 5-6 weeks each. Plus, a campaign for Mother’s Day and Black Friday as well.
Get Organised & Feel a Weight Lifted Off Your Shoulders
Included in each Marketing PRO Campaign Sets are up to 20 touchpoints. Editable templates created in Canva for your website, emails, social media and print graphics.
1 X Promotions Page for your website
1 X Banner for the home page of the website
3 X Emails
- Campaign Launch Email
- Secondary Email (sent mid-campaign)
- Campaign Wrap-up Email
1 X Facebook Banner
1 X Facebook Group Banner
2 X Social Media Story Graphics
2 X Facebook Graphics
2 X Instagram Graphics
4 X Organic Social Media Graphics
1 X Instagram Reel
1 X Large Poster (A1 size)
1 X Double-Sided Flyer (A6 size)
Copy for SMS Message
3 X Email Subject Lines
Implementation Guide
A Spotlight Sheet to decide on team targets and more
Start using your client database & watch your salon grow through consistent & strategic campaign marketing.
THIS IS EVERYTHING YOU WILL RECEIVE IN JUST ONE MARKETING PRO CAMPAIGN SET!
You get to select 10 marketing campaign sets per year!
Marketing Campaign Categories
There are 10 different categories of Marketing Campaigns to choose from in the Marketing PRO Program:
The majority of the marketing campaign sets are generic and not based on any particular brand of treatment or modality. However, you can add any brand name you work with if you feel necessary.
Some marketing campaign sets are brand specific due to the uniqueness of the modality, such as HydraFacial and Oxygeneo Super Facial.
We’ve also created campaigns to help launch specific skincare brands at your clinic.
All marketing campaigns have been created to help you grow your business through skin treatments & retail sales.
- BROWSING ALL SETS
- Introduce Beauty Clients (brows/lashes/tanning) to Facials
- Promote & Increase Laser/IPL Hair Reduction & Tattoo Removal
- Promote & Increase Facial Bookings
- Promote & increase Advanced Modalities Bookings
- Skincare Brands: Increase Retail & Treatments
- Online Store & Virtual Consultations: Increase Retail Sales
- Salon Birthday Campaigns: Increase Skin Treatments & Retail Sales
- Promote & Increase Body Sculpting Treatments
- Christmas & Mother's Day: Increase Voucher Sales & Facial Bookings
- Black Friday Promos: Increase Retail Sales or Advanced Modalities
